QuiteLike
Challenge
QuiteLike a Coles funded meal kit startup had a problem, its digital platform project was faltering due to challenges with existing design and development agencies. The startup needed urgent strategic guidance to rescue the project, ensuring a timely and budget-aligned launch.
Approach
Inné Digital stepped in as a strategic advisor, leveraging our in-house UX and product management expertise to realign the project with its original goals. We conducted a thorough assessment of the existing workflows and interfaces, identifying key areas that required immediate intervention.
Collaborating closely with the client and the existing agencies, Inné Digital orchestrated a focused turnaround strategy. We utilised our resources to enhance the user experience and streamline product management processes, ensuring that all parties were aligned and that the project milestones were met efficiently.
Solution
Our intervention revitalised the project, leading to the development of a user-friendly digital platform that not only met but exceeded the original expectations in terms of functionality and design. The platform was optimised for ease of use, with a clean, attractive interface that made navigating the diverse range of meal kits straightforward and appealing.
Outcome
With Inné Digital's strategic input and management, QuiteLike successfully launched its digital platform on time and within budget. The platform has since played a critical role in establishing QuiteLike as a strong contender in the meal-kit market, significantly enhancing customer satisfaction and driving business growth.